I have found over the past four years that women are more interested in the topic of fatherhood than men by about two to one. This hasn’t surprised me at all. I knew when I wrote “The Power of Dadhood” that it would be a tough sell. Men don’t read as much as women and a parenting book is far down the list of those men who do read regularly, just below books on hygiene.
How do I know this as a fact? I have written over 300 posts on my blog (Helping Fathers to be Dads). The last couple of years I usually buy a small amount of advertising to get wider, targeted, distribution on Facebook. In fact, most of you who are reading this is likely due to my sponsorship. While this doesn’t make any fiscal sense (in selling books), it does allow me reach more people in my mission to help children and families.
Note: It is my contention, and I write about it often, that we cannot stop crime just by hiring more police. We can’t rid the inner city of poverty just by giving people opportunities. We can’t stop teen pregnancy just by providing birth control. We can’t educate kids when they have no incentive to learn. Each of these issues can never be solved without strong families. One key ingredient in a strong family is a present, nurturing father.
After a post has been sponsored on Facebook, they provide some basic statistics on the age, sex, and even the country of the readers (my book is available in a few other countries). Every post I have sponsored has had more female readers. Most posts average 65% female readership and one post had 95% female readership vs males. Additionally, almost all comments and ‘likes’ were by women.
Now, I admit that it is likely that females have more Facebook accounts. It is also possible that my boyish yet grandfatherly looks, gentle heart, and clever turn of a phrase attacks female readers (LOL!). But there is little doubt that women are generally more active in parenting research and general interest. I’m not saying women are better parents, but they definitely have more interest in the topic. However, both styles, maternal and paternal, are necessary for balanced parenting and contribute enormously to the growth of a child!
With that said, I guess I depend on you grandmothers (wink), moms, sisters, aunts, wives, friends to introduce the young dads, older dads, expecting dads and wannabe dads to the notion of becoming the best dads they could ever be. Playing it (parenting) by ear can get you through, but why not be awesome?